The Rama Way

The Rama Way

Matt Jerome·Issue 01·muskoka·cannabis·July 2026·3 min read

It should come as no surprise that throughout this road trip, Rob and I needed several stops to resupply our cannabis reserves. With the goal of finding the most unique and welcoming shops we could, we were honoured and humbled to visit Rama Cannabis.

The Land

Located in the heart of the Chippewas of Rama First Nation, the shop sits on one of the oldest and most historic pieces of land in Ontario. Home to the Ojibwe people native to Kanata — Canada — it is part of the Three Fires Confederacy alongside the Odawa and Pottawatomi nations. Ancestral land interspersed in Ontario's Lake Country on the Anishinaabe First Nation territory: 2,500 acres of sprawling beauty on the eastern shore of Lake Couchiching, about an hour and a half north of Toronto.

This isn't just a backdrop. It's the context for everything that happens inside the shop.

The Tradition

Established in 2021, Rama Cannabis serves its surrounding First Nations community with a variety of moonashkwe — cannabis medicine. The Ojibwe community has long been known for its hospitality and its willingness to share medicinal knowledge with early settlers to Canada. Rama Cannabis continues that tradition, drawing on the power of natural and traditional medicine in a modern retail setting.

From the earliest of times, our people have been entrepreneurs, artisans, craftsmen, healers, hunters and fishermen.

That spirit is present the moment you walk through the door.

Inside the Shop

Rob and I were welcomed with a smile by Lorrie, the store supervisor, who ushered us into her beautiful, welcoming shop. She asked the right questions about what we might be looking for, and when we told her we were interested in learning about the store and its history, she gladly obliged.

With its modern open-concept layout, it was genuinely refreshing to be able to see the full selection — flower, edibles, concentrates and every kind of paraphernalia you could think of — laid out clearly and without the usual dispensary opacity. With Lorrie at our side, Rob and I browsed the extensive selection and found exactly what we were looking for.

Community First

What stayed with us beyond the product was the story beneath it. Rob and I learned about the ongoing effort within the community to restore pride in Ojibwe traditions — working to revitalize a deeper understanding of traditional ecological knowledge. Through Rama Cannabis' focus on harm reduction and educational initiatives, and its deep involvement with the surrounding community, it's plain to see that this team is here to serve — and to embody that Ojibwe pride in everything they do.

It is plain to see that the team here is focused on serving their community.

For those making the trip north from Toronto, Rob and I both highly recommend stopping by to meet the friendly faces at Rama Cannabis. You will be glad you did.


Rama Cannabis ramacannabis.ca · Map Chippewas of Rama First Nation · Ontario's Lake Country, ON

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Matt Jerome

Founding Contributor & Canadian Correspondent

Matt Jerome

Son of a journalist, he spent his early years moving through Europe — France, Russia, the Netherlands — learning that wherever people sit down together, culture arrives first. That instinct for paying close attention followed him all the way home. Today he's Canada's first fully certified Ganjier, a speaker and judge at cannabis competitions worldwide and the founder of Meristem Cannabis Consulting. He collects Irish whisky with the same disciplined devotion he brings to cannabis. For Matt, connoisseurship is just curiosity with patience behind it — and the deeper you go, the more you realize there is left to learn. Matt also writes for Fat Nugs Magazine and co-hosts episodes of the Apt 113 podcast.

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